• Account Executive/ Senior Account Executive

    Posted Date 3 months ago(03/05/2018 08:43)
    Job ID
    2018-2072
    # of Openings
    1
    Job Location(s)
    HK-Hong Kong
    Category
    Account Management
  • Overview

    As part of the Client Services Department, you play a central role in the business and are pivotal to the smooth running of your account(s). You will be required to have a thorough understanding of all areas of the business and will support your line manger across the board. You will require good communication; organisation and time management skills as multi-tasking will be a core part of your role.

    Responsibilities

     Internal Responsibilities

    • Demonstrate a thorough understanding of the Hogarth business model, services and technology
    • Demonstrate an understanding of the internal organisational structure - who to go to for all eventualities
    • Ensure your line manager is aware of your workload, issues and successes etc.
    • Escalate any issues to your line manager
    • Respond to requests from senior management
    • Take responsibility for managing your direct reports providing direction and support where appropriate
    • Review the workload of your direct reports regularly, identify workload issues, escalate to your line manager and help resolve them
    • Ensure optimum productivity levels are achieved and team morale is high
    • Help with recruitment, interviewing and assessment of prospective candidates for your account/team
    • Identify and escalate when resource can be utilised by other teams
    • Coach and develop the team in their role to ensure achievement of their Personal Development Plan including performance management and training needs etc.
    • Manage internal admin, holidays, sick days etc. and take responsibility for all timesheet accuracy from any direct reports
    • Ensure timesheets are submitted and completed on time and allocated to the correct accounts
    • Provide detailed handover notes/briefings and arrange suitable cover (if required) to ensure all work can be managed in your absence

    Client Management Responsibilities

    • Immerse yourself in the client's brand and offering
    • Set and manage client expectations deliverables and timeframes
    • Ensure clients understand agreed workflows and manage them through the process
    • Identify training requirements and opportunities for clients to ensure their adherence to processes and improve workflow
    • Escalate all serious client issues to your line manager immediately and recommend solutions wherever possible
    • Identify areas for improvement of existing workflow and processes which could benefit Hogarth and/or the client
    • Build strong day to day relationships with all clients and agency stakeholders - communication is key
    • Co-ordinate monthly operational review meetings with the client or as agreed with the client
    • Provide weekly status reports to clients (or at intervals pre-agreed with the client), accompanied by a meeting or call as per client needs
    • Provide agendas and detailed contact report following all client meetings (face to face and phone calls)
    • Demonstrate the ability to write, prepare and present documents, presentations and reports that are tailored to each clients, style, preference, knowledge and experience

    Project Management Responsibilities

    • Co-ordinate between all relevant parties, especially the Hogarth production hubs (Print, Broadcast, Digital etc.) Clients and Agencies
    • Consistently deliver against all contractual obligations include SLAs and KPIs
    • Ensure clear division of responsibility for appropriate files at each stage of the project
    • Manage all client projects from brief through to delivery ensuring final materials are on time and of the highest quality
    • Where project managers/producers are involved, take responsibility for ongoing communication, tracking project progress and status vs. schedule, timings, delays etc.
    • Manage, monitor and update all timelines and set realistic expectations with clients
    • Monitor internal workflows, identify areas for improvement and make recommendations
    • Follow the agreed workflows and utilise relevant project management tools - FIDO, Trados etc.
    • Check all materials (PDFs, emails, TVCs etc.) and ensure quality control procedures have been followed before sending to clients
    • Liaise with media agencies/suppliers to obtain schedules, technical specifications and copy dates report any delays to AD
    • Keep AD updated on the status of projects
    • Collate any information needed for input to client reports and presentations
    • Ensure that trackers are updated at all times

    Quality Control Responsibilities

    • Act as a brand/QC guardian - always ensure brand guidelines and QC checklists and procedures are followed
    • Ensure all parties are aware of brand and QC guidelines, ensure internal summaries are developed and distributed if necessary
    • Highlight and escalate quality control issues
    • Ensure the best external talent is always used - freelancers, proofreaders, copywriters, planners where necessary (liaise with relevant dept. heads and ensure they pass relevant tests)

    Financial Responsibilities

    •  Ensure full compliance with all financial procedures and policies
    • Assist with financial reporting and smooth running of the finance function
    • Prepare accurate cost estimates based on contracted rates and ensure all estimates are approved by the AD
    • Contribute to budgeting and forecasting process
    • Review and negotiate talent rates on an ongoing basis to ensure high profitability
    • Help develop initiatives to maximise profitability

    Business Development Responsibilities

    • Strive to better client and stakeholder relations
    • Proactively seek and identify new revenue opportunities and inform AD
    • Support the AD in developing proposals for any new revenue opportunities

    Transcreation Responsibilities 

    • Take responsibility for the quality of transcreation services delivered to the client and address any issues raised by the client
    • Update glossaries on a project by project basis
    • Maintain Translation Memories - update to capture client feedback/preferences and ensure consistency
    • Provide constructive feedback to freelancers at the end of each project
    • Ensure appropriate creativity is used in headlines by checking with creative contacts within Hogarth
    • Develop strong relationships with local market copywriters and proofreaders
    • Manage and co-ordinate the freelancer resource
    • Review talent performance and drive constant performance improvement by working closely with the talent manager and providing regular feedback on all talent
    • Manage in-market freelancers to ensure timely delivery and highest levels of quality

     

    Qualifications

    • 1-2 years experience managing international clients in multiple markets with multiple stakeholders desirable
    • Tertiary degree (BA/BMass Comms or similar) required
    • Fluent oral and written English
    • Experience working in TV, Print and Digital production (Digital focus)
    • Experience of budgeting and forecasting
    • Excellent networker
    • Strong time management/prioritisation skills
    • Strong project management skills
    • Can do attitude and an ability to work under pressure
    • Strong interpersonal and communication skills
    • Strong numeracy skills
    • Highly organised, detail oriented, client focused and proactive
    • Team player
    • Strong IT literacy, including Word, Excel, Powerpoint/Keynote

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